Thursday, December 1, 2011

Contrast

Good Contrast



The first example of good contrast in design is a well known advertisement for the Apple iPod. The contrast is in the color of the girl listening to the iPod and the color of the background. It's an obvious contrast in color but the simplicity makes the advertisement stand out and is easy to identify.

The second example is of a magazine layout. The contrast in this piece is mainly in color between the black and grays, with the contrast in the title that's in yellow. The tones in the picture of the man is also adding contrast to the composition. 



Bad Contrast


The example above is of a MySpace layout. The contrast in the multiple colors is quite obvious upon the first look but the overload of different shapes and colors strays away from the ability to actually read it and it causes the viewer to lose interest. There is way too much contrast in the types, color, and sizes of the various components of the layout that it isn't successful at all. 

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